William Davies has been with the Swire Group for 24 years, and worked in a number of their operating companies: shipping, trucking, agriculture, and aircraft maintenance, in a number of countries: Singapore, Papua New Guinea, the US etc. He is currently heading Sustainability for Swire Coca-Cola, the fifth largest bottler for The Coca-Cola Company, with the franchise rights for the Southern Chinese mainland, Hong Kong SAR, Taiwan, and a part of the Western U.S. He helped found #DrinkWithoutWaste https://drinkwithoutwaste.org/in Hong Kong, a non-for-profit consortium of drinks producers, retailers, NGOs, universities, think tanks, resource managers (recyclers), and a number of other high footfall well renowned companies in Hong Kong, to help address the need to keep soft drink containers from landfill and general leakage.